The Back Room
The room every coach needs while building your business.
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Building a coaching business will ask you to become really good at two things:
The strategy of building a business.
ANDÂ being the woman who can actually execute it.
The Back Room is where we work on both.
This is a business mentorship and coaching space for women who want to grow their coaching businesses, become exceptional at what they do and have consistent support while they do it.
Because sometimes you need the strategy.
Sometimes you know exactly what to do and you're still not doing it.
Sometimes you need someone to tell you your idea is actually really freaking good and to stop messing with it.
And sometimes you need to be surrounded by other women who understand exactly what it's like to build something of your own.
That's what happens in The Back Room.
Real business strategy.
Deeper coaching skills.
Nervous system work for the parts of growth that strategy alone can't solve.
And a room full of women actually doing the work alongside you.
Each month inside the room you receive:
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• One hot seat group coaching call for high-touch support, real-time coaching, and honest conversation around your business, visibility, and next steps.
• One curated monthly workshop designed around the actual growth needs of the room, including nervous-system-led growth, content, branding, messaging, and scaling.
• Access to a growing workshop library filled with supportive trainings to help you get up and running, strengthen your foundation, and build momentum at your own pace.
• Ongoing connection inside our private Facebook community for questions, feedback, support, and day-to-day encouragement as you build.
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I Want InThis is your space to ask questions out loud.
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To workshop ideas before you overthink them. To get support with showing up online, refining your message, and growing your business in a way that feels good in your body.
The Back Room is for coaches who are serious about growing their businesses and want both the strategy and the support to navigate everything that growth brings up along the way.
You don't need to have it all figured out to be here. You just need to be willing to show up, stay curious, and build alongside other coaches who get it.
Business starts to feel a whole lot simpler.
You know what you’re selling.
You know how to talk about it.
You have content ideas that actually connect back to your offers instead of posting just to post.
You stop changing your niche, your offer, your pricing and your entire business every time something doesn’t immediately work.
When you get stuck, you have somewhere to bring it.
When you have an idea, you have people to help you make it better.
When you need someone to look at the offer, the post, the launch, the email or the thing you’ve been overthinking for three days… you don’t have to figure it out alone.
You’re making decisions faster.
Marketing more consistently.
Selling more often.
And becoming a much better coach and business owner in the process.
Not because you suddenly have it all figured out.
Because you finally have a room full of coaches who are figuring it out right alongside you.
Let's Do This
Your Invite into The Back Room
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No contract.
No long-term commitment.
No trying to figure out your coaching business by yourself.
Come inside.
Bring the offer you can't quite figure out how to sell.
The post you've rewritten six times.
The idea you need another set of eyes on.
The business question you've been Googling for three days.
The Back Room is where we actually talk about this stuff.
We work on your offers. Your marketing. Your content. Your sales. Your coaching.
And the million little decisions that come with building a business of your own.
Your first month is $11.
Come see what happens when you stop trying to build the whole damn thing alone.
Join the RoomDoes This Sound Like You?
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You'll feel right at home if...
You start working on your business with excitement but quickly lose momentum.
You’re showing up and creating content, but you’re not always sure how to turn that visibility into actual clients.
You hide behind busywork (logos, websites, tweaking the details) instead of actually putting your work out there.
You crave steady mentorship but aren’t ready to invest in private coaching yet.
You have a million ideas for your business but struggle to decide which ones are actually worth pursuing.
You often feel alone — wishing you had a circle of women who truly get what it feels like to build while juggling fear, doubt, and family responsibilities.
You know what you should be doing in your business… but overthinking, fear or self-doubt keeps slowing you down.
You want someone you trust to look at your offer, messaging or latest idea and say, “Yes. This. Keep going.” Or help you take it deeper.
Imagine This Instead
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- Knowing exactly where to focus each month to keep your business moving forward.
- Feeling encouraged, supported, and less alone as you build.
- Consistently showing up online without fear or second-guessing holding you back.
- Celebrating your wins and finding strength on the hard days with a community of women walking the same path.Â
Included Every Month
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- One live workshop on visibility, business growth & productivity (new themes each month)
- One hot seat group call for personalized guidance and feedback
- A private community chat for accountability, encouragement, and connection
- Tangible tools & visibility practices curated to your growth
What Clients Say
Real words from women who chose support that honors both their ambition and their nervous system.
"Having this community keeps me consistent and motivated."
"I finally feel like I'm not building my business alone."
"Every call gives me clarity on my next step."
Why The Back Room Works
Most Memberships Leave You With Endless Content and No Real Connection
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The Back Room is different because:
It's about doing
Steady support to take action - not just more theory to consume.
Personalized coaching
Get real guidance for your business - even inside a group space.
True community
Belong with women who see you - far from a faceless forum.
"I stopped procrastinating and finally launched my offer."
"I feel less anxious and more confident sharing my work."
"This space gave me the accountability I needed to keep moving forward."
Membership Investment
Join The Back Room Today
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- Â $75/month
- Cancel anytime — no long-term commitment Â
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Join the Room Today
Consistency, Confidence & Community Are Waiting For You
You don’t need to figure it all out on your own. With the right support, mentorship, and accountability, you can keep showing up, growing your business, and becoming the most visible version of yourself.
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Join The Back RoomAmy
"She took the time to listen and provide thoughtful strategies with follow-up. Her energy is so open and kind, and I really appreciate her insight."
Carmen
"Her beautiful guidance taught me inner safety first is the way to the other side to ushering in my deepest self-confidence."
Amanda
"Going through this coaching process makes me feel more connected with myself and more confident in my decisions."
